AGRA OPENS DOORS OF BIGGEST BRANCH
Published: 20 Jul 2015

AGRA OPENS BIGGEST BRANCH EVER

Agra Retail opened the doors of its biggest branch ever at the Agra Hyper @ Lafrenz center in Windhoek’s Lafrenz Industrial area on Monday 20 July 2015.

Stocked to the roof with products to the value of N$28million, 3000 additional product lines and a total retail area of more than 8 000m², this branch of Agra promises to be a prime shopping destination for farmers, builders as well as the general public. 

Agra’s executive committee gathered at Agra Hyper @ Lafrenz on Monday morning for their weekly meeting at the newly opened coffee shop, Bean Juice Coffee Shop, after which they were the first to experience shopping at the new branch. “There is plenty of free parking, wide corridors between the shelves, a huge variety of products in a very neat, light and friendly shopping environment with twenty cashiers – a shopper’s feast!” These were the remarks of Abelene Boer, Agra’s Senior Manager Marketing, who enjoyed being one of the first shoppers at Agra Retail in the Agra Hyper @ Lafrenz center. 

The new branch offers new product lines such as electric ware and catering and house ware. Lots of new products have been added to existing product ranges such as the plumbing; garden; irrigation; pet care; camping and outdoor; hunting and slaughtering ranges. There is now a mixing station for paint, a variety of bicycles to choose from as well as the basic cycling tools. In the auto division, clients can choose from a larger variety of parts such as axles, wheels and tyres. The hunting and outdoor division also offers a wider variety of products for the outdoor enthusiast and hunter. Besides the usual products focusing on the needs of farmers and the wide variety of products available for housewives and the general public, this branch also caters for builders. The large outdoor area provides for space to stock on building material such as steel, window frames, doors and cement. 

The establishment of this branch has created jobs for 150 Namibians. New employees joined during the course of the past month and have been receiving training in their respective positions. The time from the soft opening on 20 July until the grand opening on 21 August allows for all issues that might arise in the operations and service of the branch to be sorted out. 

Clients at the Agra Hyper @ Lafrenz retail branch will enjoy the month-end specials, which will be available from 23 July at all branches. Agra celebrates the opening of the branch together with various media and on its social media pages and website. On Friday, 24 July, a radio outside broadcast will be hosted by Channel 7 at Agra Hyper @ Lafrenz. 

The Agra branch in the Auas Valley Shopping Mall will continue with its services to the farmers and the general public. Another facelift for this branch is also on the cards for the next phase of the upgrade to the Auas Valley Shopping Mall.